Cookie Policy
1. Cookie Policy
Effective Date:
Last Updated:
This Cookie Policy explains how Senseti Group (“Senseti”, “we”, “us”, or “our”) uses cookies and similar tracking technologies on our website https://senseti.com (the “Website”). It describes what cookies are, how and why we use them, and how you can control your preferences.
This Cookie Policy should be read together with our Privacy Policy, which provides detailed information about how we collect, use, store, and protect your personal data. By using our Website and accepting cookies via our cookie banner, you consent to the use of cookies as described in this policy. You can change or withdraw your consent at any time through the cookie settings on our Website.
2. What Are Cookies?
Cookies are small text files that are stored on your computer, smartphone, tablet, or other device when you visit a website. They are widely used to make websites work efficiently, improve user experience, and provide information to website owners about how their site is used. Cookies allow the Website to recognize your device, remember your preferences, and tailor content to your needs.
There are two main types of cookies based on their lifespan. Session cookies are temporary and are deleted automatically when you close your browser. They are used to support essential website functions during your visit. Persistent cookies remain on your device for a defined period or until you delete them. They help the Website remember your preferences and settings for future visits, such as language or region.
Cookies can also be classified by their origin. First-party cookies are set directly by Senseti through our Website and are used to ensure proper functionality and improve your experience. Third-party cookies are set by external service providers whose tools or services are used on our Website (for example, analytics, marketing, or social media platforms). These third parties process data in accordance with their own privacy policies.
3. Why We Use Cookies
We use cookies to ensure that our Website works properly, is secure, and delivers a high-quality user experience. Cookies also help us understand how visitors interact with our Website and allow us to improve our content, services, and performance.
3.1 Strictly Necessary Cookies
These cookies are essential for the operation of our Website. They enable core functions such as page navigation, access to secure areas, form submission, and protection against security threats. Without these cookies, the Website cannot function properly.
3.2 Performance and Analytics Cookies
These cookies help us understand how visitors use our Website by collecting information such as pages visited, time spent on the site, and traffic sources. The data is aggregated and used to improve performance, usability, and content relevance.
3.3 Functionality Cookies
Functionality cookies allow the Website to remember choices you make, such as language preferences or region, and provide enhanced, more personalized features. They help improve your overall experience but are not strictly necessary for basic Website operation.
3.4 Targeting and Advertising Cookies
These cookies are used to deliver relevant advertisements, measure the effectiveness of marketing campaigns, and build audiences for remarketing. They may track your browsing activity across websites and help us show content that is more relevant to your interests.
3.5 Social Media Cookies
When you interact with social media features on our Website (such as LinkedIn, YouTube, or other embedded content), these platforms may set cookies to enable sharing, content playback, and interaction. These cookies are governed by the privacy policies of the respective social media providers.
4. Types of Cookies We Use
Below is an overview of the types of cookies used on the Senseti Website. The exact list may change over time depending on the tools and services we use.
4.1 Strictly Necessary Cookies
These cookies are essential for the operation of our Website and cannot be switched off in our systems.
| Cookie Name | Type | Purpose | Duration | Provider | Can be Disabled |
| session_id | First-party | Maintains user session state | Session | Senseti | No |
| csrf_token | First-party | Prevents cross-site request forgery | Session | Senseti | No |
| cookie_consent | First-party | Stores your cookie preferences | 1 year | Senseti | No |
| security_token | First-party | Authenticates secure connections | Session | Senseti | No |
Legal basis: Necessary for the performance of our services and compliance with legal obligations.
4.2 Performance and Analytics Cookies
These cookies help us understand how visitors interact with our Website and improve its performance.
| Cookie Name | Type | Purpose | Duration | Provider | Can be Disabled |
| _ga | Third-party | Distinguishes users (Google Analytics) | 2 years | Yes | |
| _gid | Third-party | Distinguishes users | 24 hours | Yes | |
| _gat | Third-party | Throttles request rate | 1 minute | Yes | |
| ga_* | Third-party | Maintains session state | 2 years | Yes |
Legal basis: Legitimate interest in improving our Website and services.
4.3 Functionality Cookies
These cookies allow the Website to remember your choices and provide enhanced features.
| Cookie Name | Type | Purpose | Duration | Provider | Can be Disabled |
| lang_preference | First-party | Remembers language selection | 1 year | Senseti | Yes |
| region_preference | First-party | Stores regional settings | 1 year | Senseti | Yes |
| ui_preferences | First-party | Saves interface customization | 6 months | Senseti | Yes |
| chat_session | Third-party | Enables live chat functionality | Session | Intercom / Zendesk | Yes |
Legal basis: Consent and legitimate interest in providing enhanced user experience.
4.4 Targeting and Marketing Cookies
These cookies are used to deliver relevant ads and measure marketing performance.
| Cookie Name | Type | Purpose | Duration | Provider | Can be Disabled |
| _fbp | Third-party | Facebook Pixel – conversion tracking | 3 months | Meta | Yes |
| fr | Third-party | Facebook ad delivery and measurement | 3 months | Meta | Yes |
| IDE | Third-party | Google DoubleClick – ad targeting | 1 year | Yes | |
| test_cookie | Third-party | Checks browser support for cookies | 15 minutes | Yes | |
| bcookie | Third-party | LinkedIn marketing and analytics | 2 years | Yes |
Legal basis: Consent.
5. How to Manage Your Cookie Preferences
You have full control over how cookies are used on the Senseti Website.
5.1 Cookie Banner and Settings
When you first visit our Website, you will see a cookie banner allowing you to:
- Accept all cookies
- Reject non-essential cookies
- Customize your cookie preferences
You can change your preferences at any time by clicking the “Cookie Settings” link in the footer of our Website.
5.2 Browser Settings
Most web browsers allow you to control cookies through their settings. You can block or delete cookies via your browser options:
- Google Chrome: Settings → Privacy and security → Cookies and other site data
- Mozilla Firefox: Settings → Privacy & Security → Cookies and Site Data
- Safari: Preferences → Privacy → Manage Website Data
- Microsoft Edge: Settings → Cookies and site permissions → Cookies and site data
Please note that disabling all cookies may affect the functionality of the Website.
5.3 Mobile Devices
On mobile devices, you can manage advertising and tracking preferences through your device settings:
- iOS: Settings → Privacy & Security → Tracking
- Android: Settings → Privacy → Ads → Opt out of Ads Personalization
5.4 Advertising Opt-Out Tools
You can opt out of targeted advertising via the following tools:
- Digital Advertising Alliance (DAA): https://optout.aboutads.info/
- Network Advertising Initiative (NAI): https://optout.networkadvertising.org/
- Your Online Choices (EU): https://www.youronlinechoices.eu/
Platform-specific opt-outs:
- Google Ads: https://adssettings.google.com/
- Facebook: https://www.facebook.com/adpreferences/
- LinkedIn: https://www.linkedin.com/psettings/advertising
6. Your Rights Regarding Cookies and Data
Depending on your location and applicable data protection laws (including GDPR, CCPA, and other regulations), you have the right to request access to the personal data collected through cookies, request deletion or restriction of processing, object to processing, and withdraw your consent at any time. You also have the right to data portability where applicable. For full details on how we process personal data and how to exercise your rights, please refer to our Privacy Policy or contact us directly.
7. Third-Party Services and Integrations
We use trusted third-party services that may set cookies on our Website to enable advanced functionality, analytics, and marketing features. These third parties may collect and process data in accordance with their own privacy policies. Below is a list of key services and links to their respective policies:
| Service | Purpose | Privacy Policy Link |
| Google Analytics | Website traffic and behavior analytics | Google Privacy Policy |
| Google Ads / DoubleClick | Advertising and remarketing | Google Ads Policy |
| Facebook Pixel | Conversion tracking and audience building | Facebook Privacy Policy |
| LinkedIn Insight Tag | B2B marketing analytics | LinkedIn Privacy Policy |
| YouTube | Embedded video content | YouTube Privacy Policy |
| Cloudflare | Website security and performance | Cloudflare Privacy Policy |
| Intercom / Zendesk | Live chat and customer support | Intercom, Zendesk |
Please note: These third parties may use cookies or similar technologies to collect information about your browsing behavior across our Website and others. Senseti does not control how these third-party cookies operate.
8. Changes to This Cookie Policy
We may update this Cookie Policy from time to time to reflect changes in our practices, technologies, or legal requirements. When updates occur, we will revise the “Last Updated” date at the top of the policy. In the case of material changes, we may notify you via email or a prominent notice on our Website. We encourage you to review this policy periodically to stay informed about our cookie usage and your choices.
9. Contact Information
If you have any questions or concerns about this Cookie Policy or how we use cookies on our Website, you can contact us at:
- General Cookie Inquiries:
- Data Protection Officer (DPO):
- Company Address:
- Website: https://senseti.com
We aim to respond to cookie-related requests within 30 days.